Brand: Kashaya Tantra
Location: South Africa
Field: Tantra & Sacred Sexuality
Services: Logo Design
Kashaya Tantra offers trauma release sessions and retreats that combine Tantric and Taoist wisdom, bioenergetics and somatic healing.
Each session guides participants beyond the limits of narrative, allowing the body and soul to access their innate intelligence and transcend personal history.
The name Kashaya originates from Jain philosophy, where it signifies passion – the inner fire of emotion that moves the soul beyond worldly attachment.
The brand’s essence lies in transformation through embodiment, where awareness and energy become tools for healing, empowerment and liberation.
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A practice rooted in truth and presence, Kashaya Tantra represents the meeting point between sacred sexuality, embodied healing, and spiritual maturity.
It serves as a bridge between ancient esoteric knowledge and modern trauma recovery, offering a grounded path to personal freedom and wholeness.
On the energetic map, Kashaya Tantra is:
The logo design takes inspiration from the Kali Yantra, the sacred geometry of transformation and liberation.
Its intersecting triangles express polarity in motion — the dance between creation and dissolution, matter and spirit.
The symbol mirrors both the inner alchemy of Tantra and the outer grace of sacred architecture: structured, fiery, and alive.
The typography is deliberately tantric, ornate, and sensuous, carrying both the weight and fluidity of the practice. It doesn’t aim for minimalism — it celebrates depth, movement, and energy.
Together with the logo, it forms a cohesive visual mantra: power meeting awareness
The symbol draws inspiration from the Kali Yantra, a sacred geometric form symbolising transformation, dissolution of illusion, and the liberation of energy.
Its intersecting triangles express the perpetual balance between creation and dissolution, the core rhythm of Tantric practice.
This integration forms the heart of the symbol: wholeness through polarity, the return to neutrality that Tantra teaches.
The Kashaya Tantra symbol follows the traditional geometry of the Kali Yantra, a balanced composition of triangles, circles and lotus petals arranged around a centred bindu, designed in an original way.
Its layered symmetry reflects containment within expansion: a structure both protective and liberating.
The colour system of Kashaya Tantra embodies depth, transformation, and grounded sensuality: mirroring the Tantric path of integrating shadow and light.
Each tone was chosen to evoke the alchemy of embodiment: earth, blood, fire, and spirit.
Wine (#3E1113) — Symbolises the mystery of passion and devotion; deep, embodied, and magnetic.
Deep Red (#681314) — Represents life force and sacred fire — intensity held with awareness.
Fire Red (#84201A) — The spark of transformation; movement, vitality, and creative ignition.
Charcoal Ash (#2C2B2A) — The grounding tone of stillness; presence after release.
Bronze (#98643E) — A note of wisdom and maturity; the radiance that follows transformation.
Together, these tones form a palette that feels both sacred and human — powerful, sensual and alive.
The typography was chosen for its curvaceous, Tantric energy — rich, fluid, and confident. The chosen typography, Dragonfly font, doesn’t seek simplicity but a strong presence: a font that feels alive, sensual and full-bodied.
Together, the elements create a visual identity that feels sacred yet embodied, both devotional and powerful.
I have created as a separate service for the client a custom vectorised illustration of Ardhanarishvara, to honour the Tantric philosophy of unity between the masculine and feminine aspects of consciousness.
It is not part of the logo itself but acts as a visual extension of the brand’s essence: a reminder that healing and transformation arise from the dance between these inner forces.
The illustration anchors the brand in sacred art, reverence and embodiment.
A considered logo and visual identity change how a business shows up every day.
It’s not decoration. It’s structure.
What it gives the brand:
A recognizable face on: website, socials, documents, signage.
A coherent language of logo, color and type, so everything looks like it belongs to the same business.
Decision ease: no more guessing fonts, colours or styles for every new asset.
Higher perceived value: a brand that looks intentional supports better pricing and better clients.
Confidence for the founder: you know what your brand looks like, so you can focus on the work itself.
A proprietary process blending strategy, symbolism and essence mapping — shared in full with confirmed clients
We start with the essence of the work: who you serve, what you stand for, and how you want people to feel.
I create a visual blueprint that maps symbols, mood, typography and color into a structured system.
From there, I design the logo and core identity elements and test them in real contexts: website, social, print.
You receive a compact, usable identity kit you can actually work with: logo files, color codes, type system and key applications.
This is bespoke work, built to hold the depth of what you do and to be usable in real life, day after day.
If this project resonates and you want your own logo and visual identity made with the same depth, let’s build it together.
I’m Yoli, a brand identity designer and brand mentor focused on visual alignment.
I have 14+ years of design experience, plus studies and background in communication, PR and NGO management. That mix brings structure, strategy and precision into my work, alongside depth, creativity and originality.
In recent years, my work expanded beyond execution. I now combine design with 1:1 guidance that clarifies direction first, so your brand can reflect its true essence in a clear visual form.
“Yoli has a rare ability to truly understand your brand and translate it into visual language that feels both authentic and impactful.”
Shared by a valued, long-term client.
I work with conscious entrepreneurs, creatives, and founders who want their presence to feel true on the outside and aligned on the inside.
Get in touch if you want a brand that’s unmistakably yours.
