Yoli Amritae
Founder
I offer high-integrity design and grounded alignment sessions that reflect who you actually are, not just how you want to look. My process is deep, strategic, and personal.
My work blends:
– Strategic communication (having studied and worked in PR and NGO management)
– Visual design (logos, identity systems, websites)
– Yogic insight and energetic clarity (from years of inner practice)
I don’t separate the inner and outer, because I believe that the way you show up online, visually and in your words, should feel like and reflect your own inner truth.
My Background
I studied Public Relations and NGO Management, with a focus on communication, branding, and storytelling. I worked for years in communication and visual roles, as a PR, website editor and content strategist, in independent businesses and NGOs.
During this time, I also trained in visual identity design, illustration, and web design. I moved into full-time independent design & communication work in 2013, and have never turned back.
Alongside this,I’ve followed a deep personal path in yoga, somatic practice, and energy-based inner work. In 2019, I created Amritae as the space where all of this could come together — design, yogic insight, devotion and self-alignment.
My Clients
I work with small business owners, creators, and service providers who actually care about what they’re building.
Most of my clients are independent business owners, from Romania and abroad. Some are just starting and others are shifting direction, after years of working in a way that no longer fits. They work with me when they’re done with surface-level branding and need something that actually reflects them.
They’re also tired of carrying everything and of trying to make decisions in the dark. They want someone who can see them and help shape the way their work shows up in the world.
I also work with those who feel disconnected from their own body, clarity, or direction, who just want to feel like themselves again.
If you’re at a threshold, personally or professionally, and want support that sees and respects your depth, you’re in the right place.
The Yogic Path
inner journey
My path with yoga I think I did not choose, but it was in my cards already. I first discovered and started to study the yogic path in my mid twenties and I was so drawn to everything related to it. At that time, I did not know how to distinct my emotions and my reactions or had no idea where they are coming from. We were one. But there was a yearning inside for something deeper than what everyday life offered, a remembering even I had not experienced it yet and yoga became a doorway into that.
yogic studies and healing process
In 2016 I moved to India, which opened a new chapter. Life challenged me on so many levels, and for years I felt I am in an intense process to come out from my own inner suffering and limitations, on fast forward, in such an intense way.
Over the years, I studied Iyengar Yoga (Bangalore & Rishikesh) and did teacher trainings in Hatha Yoga (Rishikesh) and Yoga Pranala (Ubud, Bali), each giving me a different perspective. But beyond the trainings, it was my personal struggles: times of feeling misaligned, scattered and disconnected that shaped how I live and how I guide others today.
I have spent many years focused full time on observing myself and the world, studying the mind, body, emotions through yogic lenses and not only.
For me, alignment is not about being perfect, but about having tools to discover yourself again and again, in a more authentic way.
This is the essence I bring into Alignment Sessions: presence, breath and subtle practices that have supported me in realigning when life felt most difficult.