Design & Visual Identity
Identity alignment through visuals
Logo, Visual Identity & Web Design for professionals who want their visuals to reflect their essence.
Aligned Presence
Visuals with depth
I work with self-aware creatives and professionals who want their presence — visual, energetic, embodied — to feel like a true reflection of who they are.
I take on projects with people who already have a sense of direction, even if things aren’t fully clear yet.
If you’re in a season of transition or things still feel too undefined to move into creation, we can start with a Brand Alignment Consultation. It’s a space to reflect, clarify, and map the right next steps — without rushing into a full process before you’re ready.
Where Are You in Your Journey?
Design Solutions for Every Stage of Your Business
1. Brand Foundations - New founders
Logo, identity, starter visuals for founders at the beginning of their business journey
You need: A clear, custom identity
Services:
A grounded design process
Bespoke logo design
Brand color palette and typography
Visual direction aligned with your essence
Optional add-ons: Business Naming & Tagline, web design, brand kit, basic brand usage guide
2. Brand Evolution - Existing brands
Redesign, upgrades, deeper refinement for businesses who already have a brand but feel like they’ve outgrown it
You need: A strategic, high-quality redesign
Services:
Visual audit (what’s working / what’s outdated / what’s missing)
Redesign of logo and visual identity
Updated fonts, colors, and layout structure
Optional website redesign or upgrade
Website Maintenance
Design services
Tailored offerings
Logo Design
Your essence, translated into a complete signature This offering includes the full logo creation journey plus a foundational set of visual elements to support consistency across your brand.
Includes everything in “Logo Design,” plus:
• Defined color palette & font pairings
• Light brand guide (PDF)
• Social media & favicon versions of the logo
Visual Identity
A full visual language for your brand’s sacred presence
Ideal for those who want to carry their brand’s essence across every touchpoint.
Includes everything from the second offering, plus:
• Extended brand guide
• Custom brand motifs or supporting graphics
• Social media templates (optional)
• Custom branded assets as needed (e.g. card, packaging, cover design)
Web Design
Custom websites in WordPress Built with Elementor (free version) Hosting & Domain Guidance Basic WordPress Theme Setup Mobile-Friendly (Responsive Design) Image & Typography Styling Color Palette Integration Optional Website Maintenance Clean, intuitive, aligned with your essence.
Alignment Consultations
Helps define what’s working, what’s misaligned and what needs to change
Open to anyone feeling stuck or unclear about their direction
Can lead to a design project or stand on its own
For new or existing offers that don’t feel energetically aligned yet
Yoli Amritae
Founder
I create logos, visual identities and websites that distill the essence of a business into visuals.
My background combines 14+ years of design expertise and working closely with people and their stories, giving me a sharp sense for translating vision into form.
